The Vegas Billboard Project
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Thousands upon thousands of Las Vegas locals see a message of compassion on their daily commutes. Thousands upon thousands of Las Vegas tourists will view a pro-vegetarian message of respect on their way to The Strip.
They did it in Michigan. They did it in Utah. Now it’s happening in Nevada.
Vegas Veg* worked with Mercy For Animals (MFA) to produce pro-veg billboards in the Las Vegas Valley.
One Vegas billboard features a puppy and a piglet and asks, “Why love one but eat the other?” In another billboard, a kitten and a chick are shown with the same question, “Why love one but eat the other?” The billboards also include Mercy For Animals’ vegetarian website, chooseveg.com and the Vegas Veg* website, vegasveg.com.
The billboards should be seen by hundreds of thousands of views daily. Viewers are encouraged to eat less meat, go vegetarian, or go vegan. The billboards are a peaceful and effective method of saving animals’ lives, slowing climate change, and improving human health.
Nine billboards are located throughout the Las Vegas Valley. The planned locations are near:
The billboards were funded by generous donations from Vegas Veg* members. The billboards are scheduled to come down towards the end of March 2010.
I LIKE IT!
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Yeah, I noticed these signs before. I really like them. When I get out of debt I’m thinking I will put my donation money into Mercy for Animals. I like PETA for the most part but I think the real effort we should be engaged in is strictly consciousness raising and as much of it as possible.